Melbourne trades & home services
You're under a house or up a ladder, so it isn't you. We build websites for Melbourne tradies that catch the call, text back the ones you miss, and chase the quote until you get an answer.
0481 321 269Straight through to Jordan or SebastianWhy you're losing work
Four things quietly cost trade businesses more money than anything a designer can fix with a nicer font.
Not because you're slack — because your hands are in a switchboard. A missed call isn't a message. It's a job that went to the next name on the list. Most people don't leave a voicemail. They just ring the next mob.
Enquiry lands Tuesday at 4pm. You quote Thursday night from the couch. By then they've had two other quotes and booked one of them. Nobody chases the quote after that, so it sits there and dies.
Every one of those customers was happy. Nobody asked them at the right moment. The mob down the road has 87 reviews and sits above you in the map pack — not because they're better, because they asked.
Search your trade plus your suburb and you're not on page one. You're not on page two either. The work is being handed out at the exact moment someone types that search, and you're not in the room.
How it stacks up
Most agencies build the site and disappear. The site is the entry point — it generates the lead. Everything above it is what stops the lead leaking out the bottom. You start at the bottom and climb when the work justifies it, not before.
$1,200
Someone searching for your trade at 7am finds you, believes you, and has a way to reach you that doesn't rely on you being free.
$100 /month
Everything in rung 01, plus:
Every call you can't answer gets a text back inside a minute — so the customer knows they've been heard instead of dialling the next number.
$297 /month
Everything in rungs 01 and 02, plus:
Quotes stop dying in your inbox. Every enquiry gets an instant reply, every quote gets chased, and every finished job asks for the review while the customer is still happy.
$597 /month + $500 setup
Everything in rungs 01 to 03, plus:
The phone gets answered at 9pm on a Sunday, the job gets booked into your calendar, and you read the transcript over breakfast. You stop being the switchboard.
You can stop at any rung. Most start at rungs 01 and 02, then move up once the site is generating more enquiries than there are hours in the evening to chase them. We'll tell you when that point arrives — and we'll tell you when it hasn't.
What we commit to
From the day you hand over your photos and details to a live site
The usual build price, published. Half on signing, half when it goes live
Call tracking installed before launch, so you can prove what the site earns
Notice to cancel. No exit fee, no minimum term, no lock-in
Recent builds
No stock photos of a stranger in a hard hat, no invented company names. If a case study is on this page, the business is real and the site is live.
Mobile car detailing · Wantirna South
Fully mobile detailing across Melbourne's east. They come to the customer's home or workplace, so the site had to answer "do you come to me" before anything else.
Nail studio · Scoresby
A one-chair private studio doing luxury acrylic sets by appointment. Every enquiry has to turn into a booked slot, so the whole site runs on the booking button.
What actually happens
You spend about ninety minutes total. We do the rest. Here's the honest version, including the bit where we need something from you.
We ask what jobs you want more of, what you charge for them, and how far you'll drive. We don't ask what colours you like. You leave the call with a fixed quote and a start date — not a proposal that arrives next week.
Photos off your phone from real jobs, your licence and insurance details, and a list of the suburbs you cover. That's the whole ask. It's the step that decides whether we hit 14 days, so it's the one thing we'll chase you on.
We write the copy, build the pages, claim and clean up your Google Business Profile, and install the tracking number. Missed-call text-back is live the day the site is. Two rounds of changes are included.
Live in 14 days. The clock starts the day we have everything — your photos, your licence and insurance details, your suburb list — not the day you sign. That handover is about an hour of your time and it's the one part we can't do for you, so it's the one part we'll chase you on. If we're waiting on you, the 14 days waits too.
You see it before you pay for it
$600 locks in your build slot. Then we build the thing — your trade, your suburbs, your photos, not a template with your logo dropped in — and you look at it before the second $600 is due. The balance is only payable when the site goes live. If something's wrong, we fix it inside the two included revision rounds.
$600 to start, $600 when it goes live. On the usual $1,200 build.
The things people actually ask
It's enough to be found by people who already know your name. It's not enough to be found by the person typing "emergency plumber Rowville" into Google at 11pm, because Facebook pages don't show in the map pack and they don't rank for suburb searches. You also don't own it — one policy change and the page you built for six years is gone. Keep the Facebook page. It just isn't the thing that brings you new work.
No. You send photos from your phone and answer questions on a call. After that you don't log into anything. The monthly lead summary arrives as one page you can read at the traffic lights. If you want to change something on the site, you text us and we do it.
Because a website that nobody maintains breaks, and a website with nothing behind it just collects enquiries you're too busy to answer. The $100 covers hosting, security, backups, the call tracking number, and the missed-call text-back — that last one is the part that actually earns it back. If you genuinely want the site with nothing behind it, we'll build it as a standalone for $3,500 and hand you the files. Almost nobody takes that option once they've seen the maths.
Thirty days' notice, no exit fee, no argument. You keep the site files and the domain — they're in your name from day one, not ours. The automation and the tracking number switch off, because those run on our systems, and we'll tell you exactly what you'll lose before you go.
Next step
We'll ask about your last ten jobs and tell you honestly whether a website is your bottleneck or whether something else is. If it isn't us, we'll say so on the call — that's a cheaper outcome for both of us than finding out in month three.