Websites for builders in Melbourne
An extension is a six-figure decision made slowly, at night, by two people on a couch comparing three builders. Your site isn't a lead form — it's the thing they keep coming back to while they make up their minds. We build sites for Melbourne builders that survive that scrutiny and keep the quote alive afterwards.
What's actually costing you
First enquiry in March, signed contract in September. In between they're getting plans drawn, arguing about budget and talking to two other builders. You quote once, hear nothing for six weeks, and assume you lost it — when actually they were waiting on council. Nobody follows up, so the ones who were still deciding drift to the builder who stayed in touch.
You've got twelve years of finished work in a phone camera roll and a page nobody can search. The customer wants to see a job like theirs — a second-storey addition on a weatherboard in Bentleigh — and there is no way for them to find it. So they judge you on a price instead, which is the only comparison you can lose.
Registration number, domestic building insurance, warranty terms, how progress payments work, what happens if there's a variation. Every one of those is a reason the customer hasn't rung yet, and the builder who answers them on the page gets the call. After a decade of headlines about builders collapsing, this is the whole game.
What we build for a building business
Each job as its own page: suburb, scope, timeline, the problem you solved, before and after. Outcome: someone in Bentleigh planning a second storey finds the second storey you did in Bentleigh, and rings you instead of comparing prices.
Your builder registration number, domestic building insurance, warranty period, and a plain-English page on how progress payments and variations work. Outcome: you answer the fear before they ask it, which is what separates you from the two other quotes.
From first site visit to handover — design, permits, build stages, defects period. Most customers have never done this before and are quietly terrified. Outcome: the builder who explains the process reads as the safe choice.
Project type, rough size, level of finish, whether plans exist. It returns a realistic range and a clear "this is not a quote". Outcome: you stop spending three hours on site with people whose budget was never in the same postcode as the job.
Automatic, useful follow-up at day 2, 5 and 12 and beyond — not nagging, just staying present while they wait on council or a bank. Outcome: the quote you sent in March is still warm in September.
Builders have the fewest reviews of any trade because the job ends months after the customer stops thinking about you. Lead Engine asks at handover, automatically. Outcome: a review count that reflects a decade of work instead of the last fortnight.
Quote-chase, review automation and the CRM pipeline are Lead Engine at $297/month. The build, project pages, tracking and text-back are the standard $1,200 plus $100/month. Full pricing.
Service area
Mostly south-east. For builders the suburb pages matter more than for any other trade, because renovation demand is street-by-street and people want to see work done near them.
Scoresby · Rowville · Knoxfield · Wantirna · Bayswater · Boronia · Ferntree Gully · Lysterfield · Dandenong · Noble Park · Springvale · Keysborough · Clayton · Oakleigh · Mulgrave · Glen Waverley · Mount Waverley · Chadstone · Bentleigh · Brighton · Sandringham · Cheltenham · Mentone · Mordialloc · Berwick · Narre Warren · Cranbourne · Endeavour Hills · Hallam · Pakenham · Frankston · Mount Eliza · Mornington · Somerville · Hastings · Rosebud
Regional Victoria too — same 14 days, kickoff on video.
Builder questions
You wouldn't want more. You'd want better. A full book at the wrong margin is the most dangerous place a builder can be, and being booked out on referrals means you take what arrives rather than choosing.
What the site does is let you be selective: publish the work you want more of, qualify budget before the site visit, and quietly stop attracting the jobs you took because they were there.
We don't publish fixed prices for building work — that would be dishonest, because the number genuinely depends on the site, the plans and the finish.
What we publish is a realistic range for a project type, clearly labelled as indicative. The people it scares off were never going to sign. The people it keeps are the ones who now trust you, because you're the only one of the three who was straight with them about money.
Phone photos of real jobs beat stock every time, and they beat professional photos of somebody else's work by a mile. Customers can tell the difference instantly.
Shoot the same angle before and after, get the finished rooms in daylight, and include the ugly middle of the job — the frame, the steel, the subfloor. The messy in-progress shots are the ones that prove you actually did it.
You're required to include it in advertising for domestic building work in Victoria, and beyond the legal side it's one of the strongest trust signals you've got. Customers check it on the VBA register.
We put it in the footer of every page and on the about page. Same with domestic building insurance.
Next step
Thirty minutes on the phone. Fixed quote, start date, and live in 14 days from the day you hand us your photos and details.